Future Commerce
[Step by Step] How Can I Leverage 3PL and xMS to Increase Revenue?
Episode Summary
In this season of Step by Step presented by Shippo, we ask the question, “How can leverage shipping as a growth engine for my business?” eCommerce isn’t so simple anymore. Merchants can’t just sit at home, slap a shipping label on a box and call it a day. It is much more complex than that. In this episode, Ryan Powell, SVP of eCommerce at Whiplash joins the show to chat about the details of how to increase revenue through shipping. We’ll give you practical tips, step by step.
Episode Notes
“It’s like shipping inception”
- Are we in a Shipping Inception or are 3PLs and 4PLs really that complicated?
- Identifying where your customers are is key in choosing the right 3PL solution for warehousing and shipping.
- “Despite the Amazon narrative, not everyone needs everything in 30 seconds… I think it's critically important for brands to manage customer expectations, meaning if you don't have the infrastructure to do two day delivery, then don't promise to do delivery.” - Nima
- Having a 3PL like Whiplash can help smaller businesses scale and keep shipping costs lower.
- “I really am confident that retail is going to see a rebirth... We're getting a lot more brands asking how can you support these smaller shops, maybe two or three per quarter over the next year?” - Ryan
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